Born in Milan in 1966, where he graduated in Architecture, Alessandro Pedretti won in 1992 the first prize at the "International Competition Osram New Light" with the design of an innovative energy saver luminaire with sustainable efficiency.
From '93 to '97 he lives and works in Paris.
He designs products in the field of furniture, office and urban spaces for Italian and international companies.
It specializes its design activity in the field of light research, developing and realizing projects for public and private spaces, hotels, retails, museums, among which the lighting of the LAM high speed line of the city of Brescia and the interior and lighting design of the Museo del ' 900 in Milan, Art &Food Expo 2015 pavilion and the main floor of the Palazzo Ducale in Urbino.
He designs products that have been awarded and reported at the IF Gute Form, Adi - Selezione Compasso d'oro awards, his products are exhibited at the world tour exhibition "The new Italian design".
As a partner of Studio Rota he develops and signs architectural and interior design projects, installations for public and private, commercial and exhibition spaces in Italy and abroad, art, design and fashion exhibitions.
He has been working continuously with Artemide since 2000 developing products in the field of outdoor, indoor and research products, as well as developing scenarios and lighting equipment dedicated to special innovative projects for architecture and urban spaces with R&D Artemide.
Consultant for companies, magazines, galleries and design institutions on research, enhancement, exhibition of design products at art and design institutions and museums around the world, appointed scientific consultant for the New Museum of Design in Milan.